Handyman Pay Per Call Success

Handyman services optimize pay-per-call income by servicing homeowners’ limitless minor repair demands instead of focusing on one trade. A handyman in Florida boosted monthly income by 220% after introducing pay-per-call campaigns on keywords such as “drywall repair [city]” and “bathroom remodel estimates.” Their Google Local Service Ads performed better than regular PPC with bold call buttons that converted at 9.8% for emergency repairs. The pay-per-call network compensated 18−42 for each qualified lead, with premium price per multi-project package like “painting + drywall repair.” The gallery-style landing pages offered by the company featuring before/after photos from projects with call buttons on every image boosted conversions by 33% as compared to text-ridden pages.

Monetizing Diverse Home Repair Needs

The handyman employed seasonal strategies which gave him steady call volume: gutter cleaning in the fall, deck repair in spring, and holiday decorating installations in winter. The handyman found that offering “Free Project Consultation” added 28% of call time and had a 19% higher conversion rate. More advanced strategies included time-based offers such as, “First 30 minutes free for callers this week,” and partnering with hardware stores to place QR codes on problem-prone merchandise that initiated calls. Their IVR system screened callers by asking about the project scope before transferring, thereby eliminating 62% of calls that weren’t suitable, and those unsuitable calls were time wasters in the past. Over 12 months, the handyman scaled up to processing 156 pay-per-call leads monthly, with 68% converting to service calls that average $287 per job. The strategy generated $384,000 per annum in service revenue while allowing proper ROI trackability, something impossible through traditional advertising.

pay per call pay per call affiliate programs pay per call marketing ppc management agency pay per call software pay per call business offervault pay per call best pay per call networks pay per call plumbing leads pay per call leads pay per call hvac leads pay per call service provider appliance repair pay per call pay per call advertising pay per call lead generation pay per call google ads google ads pay per call pay per call networks pay per call affiliate pay per call number pay per call tracking pay per call tracking software pay per call agency pest control pay per call pay per call affiliate marketing pay per call publishers ringba pay per call best pay per call niches pay per call affiliate networks pay per call providers pay per call companies pay per call services pay per call google pay per call ads pay per call platform pay per call marketplace offervault pay per call network pay per call website pay per call campaign pay per call landing pages top pay per call networks pay per call offers white label pay per call plumbing pay per call pay per call app pay per call marketing course hvac pay per call get a pay per call number pay per call radio advertising astoria pay per call pay per call advertising companies pay per call training pay per call 800 number pay per call course market call pay per call get paid per call set up a pay per call number pay per call insurance leads pay per minute phone line pay per call facebook ads adwords pay per call astoria company pay per call affiliate network auto insurance pay per call best pay per call affiliate best pay per call affiliate programs best pay per call software bing pay per call buy pay per call leads call center pay per call cj pay per call cost per call advertising electrician pay per call elocal pay per call facebook pay per call gene morris pay per call handyman pay per call inbound pay per call leads ingenio pay per call locksmith pay per call locksmith pay per call leads market call affiliate market call affiliate program medicare pay per call mobile pay per call palo pay per call pay per call advertising google pay per call affiliate offers pay per call auto insurance leads pay per call business model pay per call earnings pay per call exposed pay per call forum pay per call industry pay per call lead generation services pay per call line pay per call market pay per call marketing companies pay per call marketing methods pay per call phone pay per call phone line pay per call programs pay per call seo pay per call system pay per call traffic sources pay per call travel pay per call verticals pay per click forum pay per performance telemarketing pay per sell per call phone per call number shareasale pay per call tree service pay per call